Startups · Small Business · Nonprofits
You just need the infrastructure to back it up. We build your digital presence, automate what's slowing you down, and get your operations running right — from your first Google listing to your full back office.
Who We Help
Not the beginning of their idea — they know what they're doing. The beginning of having systems, presence, and infrastructure that actually works. That's our lane.
I'm launching and need it done right
Most launches fail because the infrastructure isn't there before the doors open. We build the presence, systems, and foundations before you go live — so you start with momentum instead of scrambling to catch up.
I'm running on duct tape and Google Docs
You've been making it work, but it's costing you time every single day. We look at what's actually breaking, build automations that fix it, and get your operations off your plate and into systems.
We're a nonprofit trying to do more with less
We understand tight budgets and grant-funded timelines. We help nonprofits get online, get organized, and access programs like Google for Nonprofits — which includes $10K/month in free advertising.
What We Do
You don't need five different vendors. You need one team that understands the whole picture and handles it.
Most small businesses are invisible on Google Maps because their profile is wrong or missing. We fix that fast — setup done right, and kept current every month.
Clean, fast websites built for small businesses and nonprofits. We handle the build, the hosting, and ongoing maintenance — so you never have to think about it.
88% of people trust reviews as much as a personal recommendation. We set up monitoring, alerts, and response systems so your reputation works for you around the clock.
You provide the photos, we handle the writing, scheduling, and posting. Your presence stays consistent without you living on your phone. Every engagement is quoted to fit your business.
We audit your existing site page by page and tell you exactly what's hurting your rankings and what to fix — in plain English. Included free in every website we build.
60 minutes. We look at where you are, what's broken, and what to fix first. You leave with a clear roadmap — no fluff, no sales pitch.
Our Work
We work across industries because the problems are usually the same — no presence, no systems, no time. Here's who we've helped.
Full website design and build. Clean, conversion-focused, and built to showcase their event work and drive inquiries.
View Site →Partnership booking portal, event strategy, and boutique outreach system for a PhD-formulated supplement line expanding into retail wellness locations.
View Site →Website redesign and digital presence for a 501(c)(3) supporting homeless veterans in West Michigan — built around their mission, not a template.
View Site →
Who's Behind It
I spent 20+ years in regulated tech environments — building systems, managing operations, and being the person organizations called when something was broken and nobody else knew how to fix it.
I started Untrained Momentum because I kept watching good businesses and passionate people stay stuck. Not because they weren't smart or driven — because they didn't have the infrastructure. A website that works. Systems that run without them. A presence that gets them found.
I don't come in with a template. I come in with questions. Then we build around what's actually true for your business — not what looks good on a service menu.
Based in Big Rapids, Michigan. Working with businesses and organizations everywhere.
Tell us where you are. We'll figure out what's in the way and handle it.